Universal Orlando store guide: Where to find exclusive park merch

Whether you’re hunting for Hogwarts robes, Minions merch, or a Jurassic Park T-Rex plush, the Universal Orlando store is a paradise for fans. You’ll find a variety of themed shops filled with exclusive merchandise, collectibles, apparel, and gifts across all four parks: Universal Studios Florida, Islands of Adventure, Volcano Bay, and the all-new Epic Universe. This guide covers must-visit stores at each park.

Top stores at Universal Studios Florida

Universal Studios Store

This is the biggest store in the park and the best place to stock up if you’re not sure where to start. It has a bit of everything—perfect if you want to shop once and be done.

  • Timings: Park hours
  • Location: Hollywood
  • What to buy here: Minions toys, Hogwarts robes, Jurassic Park T-shirts, Universal-branded mugs, plushies, and collectibles
  • Average price: $10–$60

The Film Vault

Total throwback heaven. If you're a fan of the classics like Jaws, E.T., and Back to the Future, you'll want to spend time here.

  • Timings: Park hours
  • Location: New York
  • What to buy here: Retro movie posters, VHS-style notebooks, old-school tees, collectible pins, and framed art
  • Average price: $20–$70

KWIK-E-MART

If you're a Simpsons fan, don’t skip this. It's designed like the real thing and full of hilarious, over-the-top merch.

  • Timings: Park hours
  • Location: Springfield
  • What to buy here: Duff Beer mugs, Homer tees, plush donuts, Simpsons toys, and comic-themed souvenirs
  • Average price: $15–$40

The Tonight Shop

This quirky little shop is your exit from the Jimmy Fallon ride and is themed just like The Tonight Show. It’s bright, fun, and full of New York–style souvenirs.

  • Timings: Park hours
  • Location: New York
  • What to buy here: Jimmy Fallon gear, NYC-themed apparel, Hashtag the Panda plush, and novelty mugs
  • Average price: $20–$50

Must-visit shops at Islands of Adventure

All The Books You Can Read™

This colorful little store in Seuss Landing is a book lover’s dream, especially if you’ve got kids or a nostalgic love for Dr. Seuss. Every inch of the shop feels straight out of a storybook.

  • Timings: Park hours
  • Location: Seuss Landing
  • What to buy here: Dr. Seuss books, Cat in the Hat plush toys, themed apparel, and quirky gifts inspired by classic Seuss characters
  • Average price: $10–$30

Dinostore™

Located right outside the Jurassic Park River Adventure, this is your go-to spot for all things prehistoric. It’s bright, wild, and full of dino gear for kids and grown-ups alike.

  • Timings: Park hours
  • Location: Jurassic Park
  • What to buy here: Jurassic World shirts, dinosaur plushies, fossil replicas, and themed toys
  • Average price: $15–$60

Comic Book Shop

Tucked away in Marvel Super Hero Island, this store is a goldmine for comic fans. Think of it as a mix between a comic book archive and superhero souvenir central.

  • Timings: Park hours
  • Location: Marvel Super Hero Island
  • What to buy here: Graphic novels, superhero tees, Marvel posters, pins, and collectible toys
  • Average price: $15–$50

Islands of Adventure Trading Company™

The park’s main retail hub, this shop has a little bit of everything. It’s perfect if you want to grab souvenirs from multiple themed lands all in one place.

  • Timings: Park hours
  • Location: Port of Entry
  • What to buy here: Universal-branded apparel, toys from various franchises, mugs, magnets, and last-minute souvenirs
  • Average price: $10–$70

Best buys at Epic Universe

Mario Motors™

Step into the pit stop of Super Nintendo World where racing meets retail. This vibrant shop is themed after Mario Kart™ and is full of gear that makes you feel like you're ready for Rainbow Road.

  • Timings: Park hours
  • Location: Super Nintendo World
  • What to buy here: Mario Kart-themed shirts, hats, character plush, racing flags, and collectibles
  • Average price: $15–$60

Nintendo Super Star Store

A must-visit for Nintendo fans of all ages, this store is packed wall-to-wall with Super Mario™, Donkey Kong™, and Pokémon™ merch. It’s colorful, nostalgic, and impossible to leave empty-handed.

  • Timings: Park hours
  • Location: Super Nintendo World
  • What to buy here: Character tees, plushies, themed headbands, stationery, and interactive toys
  • Average price: $15–$65

The Guild of Mystics

This shop feels like stepping into a secret society of fortune tellers and stargazers. It’s the perfect place to grab something a little mysterious, mystical, or even cosmic.

  • Timings: Park hours
  • Location: Celestial Park
  • What to buy here: Celestial-themed jewelry, tarot-inspired merch, crystals, and star charts
  • Average price: $20–$60

Other Worlds Mercantile

A one-stop shop for everything fantastical, futuristic, and otherworldly. It blends the aesthetics of space travel and magic. It’s perfect for gifts that don’t quite belong to Earth.

  • Timings: Park hours
  • Location: Celestial Park
  • What to buy here: Sci-fi souvenirs, cosmic apparel, unique home decor, and space-themed accessories
  • Average price: $20–$70

Where to shop at Volcano Bay

Krakatoa Katy’s™

This breezy, island-style shop captures the laid-back spirit of Volcano Bay. It’s the perfect stop for tropical vibes and beach-ready essentials with a stylish twist.

  • Timings: Park hours
  • Location: Wave Village
  • What to buy here: Floral resort wear, Volcano Bay-branded drinkware, hats, jewelry, and tiki-themed souvenirs
  • Average price: $15–$60

Waturi Marketplace

Right at the entrance, this open-air shop sets the tone for your island adventure. It's bright, welcoming, and has all the essentials you might’ve forgotten—plus plenty of vacation-worthy souvenirs.

  • Timings: Park hours
  • Location: Wave Village
  • What to buy here: Swimwear, sunscreen, towels, flip-flops, and Waturi-inspired gifts and accessories
  • Average price: $10–$50

Universal CityWalk’s top shops

Hart & Huntington Tattoo Company®

This edgy boutique brings serious style to CityWalk with high-end streetwear and a working tattoo studio on-site. Whether you're getting inked or just browsing, it’s a cool, unexpected shopping stop.

  • Timings: 8am to 12am
  • Location: Universal CityWalk
  • What to buy here: Branded apparel, edgy accessories, art prints, and even same-day tattoo appointments
  • Average price: $25–$100+

Rock Shop

Attached to the Hard Rock Cafe, this store is perfect for music lovers and band tee collectors. It has a rock 'n' roll vibe and some seriously cool memorabilia-inspired merch.

  • Timings: 8am to 12am
  • Location: Universal CityWalk
  • What to buy here: Hard Rock tees, guitar picks, branded hoodies, pins, hats, and music-inspired gifts
  • Average price: $20–$60

Universal Studios Store

This flagship retail space at CityWalk is like having the entire park’s best souvenirs in one spot, without needing a ticket. It’s great for last-minute gifts or pre-trip excitement.

  • Timings: 8am to 12am
  • Location: Universal CityWalk
  • What to buy here: Harry Potter wands, Minions plush, Jurassic World shirts, Super Nintendo World merch, and park essentials
  • Average price: $15–$70

Wizarding World: Harry Potter merch across Universal Studios Orlando

Ollivanders™ Wand Shop

The atmosphere here is mesmerizing from the moment you step inside. You can watch a short wand‑choosing ceremony, and then browse dozens of character and interactive wands.

  • Timings: Park hours
  • Location: Diagon Alley, back toward the Gringotts area
  • What to buy here: Character wands, interactive wands, wand accessories, wand boxes
  • Average price: $55–$65

Weasley’s Wizard Wheezes™

Vibrant, colorful, and full of mischief—this is Fred and George’s joke shop brought to life. Expect bell-ringing Pygmy Puffs and prank toys galore.

  • Timings: Park hours
  • Location: Diagon Alley, near Carkitt Market
  • What to buy here: Skiving Snackboxes, Extendable Ears, love potions, Pygmy Puff plushes, joke gadgets
  • Average price: $15–$50

Quality Quidditch Supplies™

A dream shop for Quidditch fans, filled with brooms, team jerseys, snitches, and all your favorite Hogwarts-house gear.

  • Timings: Park hours
  • Location: Diagon Alley main street
  • What to buy here: Brooms, Golden Snitch replicas, house scarves, jerseys, Quidditch equipment
  • Average price: $30–$110

Madam Malkin’s Robes for All Occasions™

Need a Hogwarts robe or tie? This is the go-to for cloaks, house sweaters, scarves, and themed clothing. You’ll even see a talking mirror!

  • Timings: Park hours
  • Location: Diagon Alley, near Weasley’s
  • What to buy here: Hogwarts robes, scarves, house ties, character uniforms, wizarding apparel
  • Average price: $30–$85

Borgin and Burkes™

A spine-chilling stop in Knockturn Alley, Borgin and Burkes™ boasts artifacts perfect for Dark Arts collectors.

  • Timings: Park hours
  • Location: Knockturn Alley (off Diagon Alley)
  • What to buy here: Death Eater masks, dark artifacts, cursed jewelry, replicas from the films
  • Average price: $25–$70

Magical Menagerie™

Love magical creatures? This shop is the place for plush versions of your favorites, from owls to Pygmy Puffs and other wizarding companions.

  • Timings: Park hours
  • Location: Diagon Alley, adjacent to Weasley’s
  • What to buy here: Plush Hedwig, Crookshanks, Buckbeak, Scabbers, and other creature companions
  • Average price: $20–$60

Scribbulus Writing Implements™

Chronicling your wizarding journey? This charming shop has only the finest quill pens, parchment, notebooks, stamps, and writing accessories.

  • Timings: Park hours
  • Location: Diagon Alley, near Quality Quidditch Supplies
  • What to buy here: Feather quills, parchment, ink pots, notebooks, themed stationery
  • Average price: $10–$35

Shutterbutton’s Photography Studio™

Want a keepsake portrait? You can pose in Hogwarts robes against iconic backgrounds, then go home with your own “moving” photo on DVD!

  • Timings: Park hours
  • Location: Diagon Alley, near Carkitt Market
  • What to buy here: Greenscreen photo sessions, Hogwarts portraits, video souvenirs on DVD
  • Average price: $25–$50

Sugarplum’s Sweetshop™

If you have a sweet tooth, this colorful candy shop is perfect. Think Chocolate Frogs, Fizzing Whizzbees, Cauldron Cakes, and every flavor bean you can imagine.

  • Timings: Park hours
  • Location: Diagon Alley, along main shopping street
  • What to buy here: Chocolate Frogs™, Bertie Bott’s Every Flavour Beans™, Cauldron Cakes, fudge, magical confections
  • Average price: $8–$25

Honeydukes™

This colorful sweet shop is located in the heart of Hogsmeade Village and is filled with treats and candies that any wizard or Muggle would love.

  • Timings: Park hours
  • Location: Hogsmeade Village
  • What to buy here: Chocolate Frogs, Bertie Bott’s Every Flavour Beans, Fizzing Whizzbees, Cauldron Cakes, and other wizarding sweets
  • Average price: $8–$25

The Owl Post™

A charming working post office and stationery store located just off Hogsmeade’s main street, perfect for sending postcards and collecting unique writing supplies.

  • Timings: Park hours
  • Location: Hogsmeade Village
  • What to buy here: Parchment, quills, ink, stamps, owl-themed souvenirs, and magical mail services
  • Average price: $10–$40

Dervish and Banges™

Connected to The Owl Post, this shop offers a wide range of wizarding gear, from Hogwarts robes to interactive wands and magical creature toys.

  • Timings: Park hours
  • Location: Hogsmeade Village
  • What to buy here: Hogwarts robes, Spectrespecs, Monster Book of Monsters toys, house scarves, interactive wands, and Quidditch equipment
  • Average price: $20–$80

Ollivanders™ Wand Shop

Step inside this immersive store near the center of Hogsmeade for a wand-choosing experience and browse a great selection of character and interactive wands.

  • Timings: Park hours
  • Location: Hogsmeade Village
  • What to buy here: Interactive wands, character wands, wand accessories, and wand boxes
  • Average price: $55–$65

Filch’s Emporium of Confiscated Goods™

Located at the exit of the Forbidden Journey ride, this shop is packed with Hogwarts house apparel, toys, and exclusive collectibles.

  • Timings: Park hours
  • Location: Hogsmeade Village
  • What to buy here: Hogwarts house apparel, Sorting Hat hats, Dobby and Hedwig plush toys, Marauder’s Maps, and collectible chess sets
  • Average price: $20–$70

Ollivanders™ Wand Shop

Wands up! This shop offers an immersive wand-choosing experience, where you can pick from interactive and character wands just like in the stories.

  • Timings: Park hours
  • Location: Hogsmeade Village
  • What to buy here: Interactive wands, character wands, wand accessories, and wand boxes
  • Average price: $55–$65

Honeydukes™

A bright and colorful sweet shop in Hogsmeade, filled with classic wizarding treats and candies that are sure to delight all ages.

  • Timings: Park hours
  • Location: Hogsmeade Village
  • What to buy here: Chocolate Frogs, Bertie Bott’s Every Flavour Beans, Cauldron Cakes, and Fizzing Whizzbees
  • Average price: $8–$25

Dervish and Banges™

This shop carries all kinds of wizarding gear, from Hogwarts robes and house scarves to Spectrespecs and magical creature toys.

  • Timings: Park hours
  • Location: Hogsmeade Village
  • What to buy here: Hogwarts robes, Spectrespecs, Monster Book of Monsters toys, house scarves, and interactive wands
  • Average price: $20–$80

Filch’s Emporium of Confiscated Goods™

Near the Forbidden Journey ride exit, this shop has Hogwarts house apparel, collectibles, and unique souvenirs for every fan.

  • Timings: Park hours
  • Location: Hogsmeade Village
  • What to buy here: Hogwarts house apparel, Sorting Hat hats, plush toys, Marauder’s Maps, and collectible chess sets
  • Average price: $20–$70

Shop online for Universal Orlando merch

Person purchasing online

The official Universal Orlando online store carries much of the same merchandise found in-park with park-to-door shipping options. You can find Harry Potter wands, Jurassic World apparel, Super Nintendo World gear, Dark Universe collectibles.

Check out the online store here

Frequently asked questions about the Universal Orlando store

Yes. Most stores offer returns or exchanges within 30 days with a receipt, but make sure your item is unused and in original packaging.

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